How to Create a Customer Journey Map

(example: Customer Journey Map Template, Miro) A customer journey map is a representation of your customer’s experience with your company. It helps you understand how they are interacting with you from the beginning, as there are many steps and interactions between the moment when the customer first hears about you and the moment the transaction is … Read more

How can you implement AR, VR and 360 videos?

You can create interactive and immersive experiences for your customers and your team through augmented reality, virtual reality and 360 videos. This powerful marketing tool is a great opportunity to let your audience interact with your products or anything you want. Most importantly, it helps you drive emotional engagement. Here are some of the uses … Read more

Los identificadores de YouTube están aquí para ayudarte a conectar

YouTube está haciendo actualizaciones nuevamente y esta vez están introduciendo una nueva adición a la plataforma: identificadores. Mediante el uso de identificadores, es más fácil para los miembros y creadores conectarse y encontrarse entre sí. Cuando crees tu identificador, será único y personalizado. Cuando las personas te etiqueten o comenten tus videos, tu identificador será … Read more

YouTube handles are here to help you connect

YouTube is doing updates again and this time they are introducing a new addition to the platform: handles. By using handles, it is easier for members and creators to connect and find each other. When you create your handle, it will be unique and personalized. When people tag you or comment on your videos, your … Read more

Laguna Media Group Wins the 2022 NMSDC National Supplier of the Year Award

GRAND PRAIRIE, Texas – Laguna Media Group received the coveted National Supplier of the Year Class 1 Award last week during the National Minority Supplier Development Council 50th Anniversary Conference & Exchange Awards Gala in New Orleans, with the award presented by NMSDC President & CEO, Ying McGuire. Every year, the National Minority Supplier Development Council (NMSDC) recognizes Asian-Indian, … Read more

¿Qué es la escucha social y por qué es importante?

La escucha de las redes sociales consiste en identificar y rastrear lo que se dice sobre tu empresa, marca o producto individual. Se realiza a través de todas las plataformas de redes sociales en las que la marca tiene presencia y te ayuda a comprender la conversación que rodea a tu marca. Con esta valiosa … Read more

What is social listening and why is it important?

Social media listening consists of identifying and tracking what is being said about your company, brand or individual product. It is done through all social media platforms that the brand has a presence on and it helps you understand the conversation surrounding your brand. With this valuable information you can collect insights to increase brand … Read more

¿Qué es Google Analytics 4?

Universal Analytics de Google finalizará el 1 de octubre de 2023 y Google Analytics 4 será la única herramienta disponible después de esta fecha para realizar un seguimiento de la actividad de tu sitio web. Pero, ¿de qué se trata todo esto y por qué es relevante para ti? Google Analytics 4 se centra en … Read more